Usually at Ithaca Blog we shun irony and feckless negativity, as a matter of policy and aesthetics. But a sight at a K-Mart this morning requires a little of these, with an award to K-Mart for rampant, crass holiday commercialism.
Which holiday? Halloween? No, although it is a sad fact that Halloween has turned from a creative, pleasantly anarchistic day into the second-highest holiday for consumer spending - after, of course, Christmas.
And Christmas is the holiday we're talking about here. Walk into K-Mart, and the display that greets you in their doorway is: Christmas trees. Artificial (of course) Christmas trees. $300 artificial Christmas trees.
On September 29. Summer ended one week ago. Hooray! Christmastime is here!
Congratulations, K-Mart, on stirring up our latent cynicism on commercial crassness with this bold display. Our Christmas wish for you, at the beginning of your personal Christmas season one week into autumn, is a good, long spell of 90 degree weather.
Only three shopping months left!
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